Volkswagen to double market share in India, launch new SUV
Automobile manufacturer Volkswagen is targeting to double its market share in India to three per cent in the next five years as part of the company's India 2.0 plan. The auto major is developing a new platform for India named MQB and is also planning to launch its leasing business in the country soon.
Steffen Knapp, Managing Director, Volkswagen Passenger Cars said the company has chalked out six strategies to double its market share. The company needs to clock around 1.20 lakh units per annum as against around 36,000 per annum. “It's an ambitious target but we have laid the foundation and fundamentals are in place to achieve this,” said Knapp.
Volkswagen is planning to launch new vehicles based on a platform that is being built for India. The first car will be rolled out on this platform by 2020-21, he added.
The new platform will be part of the company's Rs 8,000 crore investment plan, which was announced last year.
The company is also looking at launching a new Sports Utility Vehicle (SUV). Readmore
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