Finland has an app to calculate carbon footprint based on user's purchases
Shoppers
will soon be able to work out the true carbon footprint of their
purchases thanks to an app from one of the most digitally savvy
nations in the world.
Unlike
other carbon-footprint calculators already on the market, the
application developed by Enfuce Financial Services Oy, a Finnish
payment services provider, does not rely on users inputting the data
manually. Instead, it combines data from credit cards and banks with
purchase data from retailers to provide real-time calculations of how
a given product affects the climate.
With
an estimated 70% of carbon emissions globally attributed to end
users, Enfuce chairman and co-founder Monika Liikamaa says the app
will help people adapt their lifestyles and make them compatible with
the goal of keeping global warming within 1.5 degrees Celsius. Read
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