Xiaomi Poco F1 launched in India at Rs 20,999, to go on sale on August 29

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Xiaomi, the Chinese smartphone manufacturer, launched the Poco F1 in India today, under their new sub-brand Poco which stands for 'a little'. The Flipkart-exclusive smartphone is the most affordable smartphone to feature a Qualcomm Snapdragon 845 SoC and is a premium addition to the portfolio of parent Xiaomi, known mostly for its budget and mid-range smartphones.

In a recent media interaction, Xiaomi India Managing Director Manu Kumar Jain had said that the company was working on a premium smartphone, which would not be from the company’s existing portfolio, but a new offering designed specifically for Indian consumers. The Poco F1 launched today, has premium looks, features and specifications while the price starts from Rs 20,999 and one can get a first sale offer of Rs 1000 instant cashback if bought through HDFC Bank credit or debit card.

"As a small outfit within Xiaomi, Poco has the freedom to start from scratch, zeroing in on the product choices and technologies that matter. The brand focusses on delivering performance and innovation, which we believe will resonate with tech enthusiasts," Jai Mani, Head of Product at Poco Global, said. Readmore

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