Mitron TV launches 'Atmanirbhar Apps' to bring spotlight on homegrown apps
Indian short-video platform Mitron TV on Saturday announced the
launch of an app discovery platform to promote homegrown apps.
The
platform-- 'Atmanirbhar Apps' -- hosts a wide array of apps from categories
like e-governance, utility, agriculture, gaming, entertainment, lifestyle,
e-learning, among others, it said.
"The
vision is to strengthen homegrown technology on a grand scale by making it
easier for users to identify Indian apps for their
various needs...Mitron TV wants to urge people to become 'Vocal for Local' and
to bring the spotlight on the Indian apps from various geographies," a
statement said.
Currently,
the platform hosts more than 100 apps and plans to bring 500 apps by the end of
this year, it added.
These
include apps like Kifayat, Grocit, Jain Thela, Home Shoppy, YourQuote, Vridhi
Stores, Xploree AI Keyboard, mParivahan and others, it added.
After
PM Modi's clarion call in May this year to be Atmanirbhar and to focus on the
creation of a Made in India ecosystem, we felt that it's highly important to
let users discover noteworthy Indian apps that are doing exceptional work to
keep India running,"Shivank Agarwal, Co-Founder & CEO Mitron said.
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