Lava launches its first 5G smartphone 'Agni' at Rs 19,999: Details here
Home-grown mobile phone company Lava International
has become the first Indian brand to launch 5G smartphones for
domestic consumers.
The smartphone launched under the brand name 'Agni' has been
developed by Lava in
India and is getting manufactured at its plant in Noida, Uttar Pradesh.
"The purpose of launching Agni is to give Indian consumers
the choice of a made in India 5G smartphone for
Indians by an Indian company. We wanted to establish before people that there
can be an Indian brand which is technology oriented.
"We are second in the world to launch a 5G smartphone on
Mediatek Dimensity 810 chipset," Sunil Raina, President & Business
Head, Lava International
told PTI on the sidelines of the launch.
He said that the price of Agni has been kept at Rs 19,999 which is
competitive, compared to Chinese brands that dominate the Indian market at
present.
The Lava Agni 5G will come with a 6.78 inch full high-definition
plus IPS punch hole display which is largest in its segment.
"We have beaten most of the Chinese brands in specification.
It makes a statement that Indian companies, at least Lava, is capable of
building a phone from scratch... enter into a segment which is highly
competitive and lead the show. On pricing, we are offering Agni 5G for Rs
17,999 on pre-booking," Raina said.
The phone's screen has Corning Gorilla Glass protection for higher
durability, 8GB Ram, 128 GB internal storage.
The company has placed higher camera specifications compared to
Chinese brands selling smartphones on the
same Mediatek 5G chipset.
Lava Agni 5G will come with a 64 megapixel primary camera, along
with a 5 MP wide-angle camera, 2 MP Depth camera, and a 2 MP macro camera, It
will have a 16 MP front camera.
Raina said Lava Agni 5G has a large 5000 mAh battery which comes
with a 30W superfast charger that gets the phone ready with full charge in less
than 90 minutes.
Lava Agni 5G will be available across retail outlets as well as
through Amazon and Flipkart from November 18.
The pre-booking window is open for users from November 9 to 17, on
the Lava e-store and on Amazon by paying a pre-booking amount of Rs 500.
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