India consumer internal SSD market shipments surges record high in Q1
The
consumer internal SSD market shipments recorded 34 per cent growth (quarter on
quarter) in the first quarter of 2021 while on an annual basis, the overall
market registered remarkable 172 per cent growth in Q1, a new report showed on
Tuesday.
While
PCIe/NVMe SSD shipments registered 433 per cent (YoY) growth on a small base,
portable SSD market shipments were up 64 per cent in the first quarter of the
year, according to market research firm CMR's 'India Hard Drive Market Review
for Q1 CY2021'.
In
the overall consumer internal SSD market, WD captured 14 per cent market share
followed by Adata capturing 13 per cent and Crucial at third position with 12
per cent share.
"The
internal SSD market growth is largely attributed to the increased relevance of
PCs due to the extended work from home (WFH) and remote learning. Growing
awareness about the supreme features of SSDs over traditional HDDs gave an
additional boost," said Shipra Sinha, Analyst, Industry Intelligence Group
(IIG), CMR.
"Consumers
inclination towards SSDs was clearly visible giving ample growth opportunity. A
significant contribution was observed by the lesser-known brands thus
increasing the overall internal SSD base," Sinha added.
In
the external SSD market, Samsung stood at the top spot with 51 per cent market
share followed by WD at 41 per cent.
WD
shipments increased by 32 per cent YoY, while Samsung shipments went up by 109
per cent YoY.
Seagate
captured the third position with 6 per cent market share, the CMR report said.
CMR
anticipates the internal SSD market to grow 25-30 per cent (YoY) by the end of
CY2021 on back of increased SSD adoption and penetration, making it a
mainstream product.
Portable
SSDs are also expected to grow 50 per cent YoY on a small base.
"Unabated
growth in data and increasing complexity in data management will drive portable
SSDs future growth," Sinha said.
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