Apple expected to unveil new iPhones as part of 5G push
Apple Inc on Tuesday is expected to show new iPhone and Apple Watch models
with slight upgrades, and analysts expect that wireless carriers will play an
outsized role in the annual show as they try to entice consumers into 5G plans.
Apple last
year introduced its iPhone 12, which
featured a new look and its first devices with 5G connectivity. This
year, analyst expect modest hardware upgrades and a deeper focus on 5G.
In particular, carriers such as AT&T Inc, Verizon
Communications and T-Mobile that have
significantly built out their networks since the start of this
year are likely to offer new incentives around the devices that can take
advantage of the faster speeds those networks can offer, said Ben Bajarin, head
of consumer technologies at Creative Strategies.
"There seems to be way more (5G network capacity) than was in
place even six months ago," Bajarin said. "They want people
upgrading. They're going to be really aggressive." Apple's biggest product
launch of the year comes as some of the shine has come off its stock as
business practices such as charging software developers commissions on in-app
payments have come under regulatory scrutiny.
Apple shares were up about 15.6% year to date, trailing the Nasdaq
Composite Index, which was up nearly 19% over the same period.
The iPhone 13,
as analysts expect the new phone to be called, likely will not look much
different on the outside from the iPhone 12. But analysts expect it to have a
faster wi-fi and processor chips, and Bloomberg has reported that the top model
is likely to focus on display and camera enhancements such as a "Portrait
Mode" to blur backgrounds when shooting videos.
Analysts also believe Apple will continue the steady updates to
its the Apple Watch, which has become a cornerstone of its $30.6 billion
accessories segment, which was up 25% in Apple's most recent fiscal year even
as its iPhone revenue declined slightly. Analysts widely believe that Apple
users who buy more than one product - such as an Apple Watch and iPhone - are
more likely to stick with the brand and spend on the company's apps and
services.
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