Global wearable band market grew 5.6% in second quarter: Report
The global wearable market, as a whole, grew 5.6 per cent
year-on-year (YoY) with 40.9 million units shipping in the second quarter of
2021, largely due to sales of smartwatches at the
expense of basic bands, says a new report.
According to research firm Canalys, the boost was driven by Apple,
which continues to dominate the market with its Watch models, reports Engadget.
The report noted that smartwatch sales took over from basic bands
(sports bands, etc.) back in Q4, 2020 and now account for 62 per cent of all
wearable band shipments.
Apple now accounts for 31.1 per cent of the smartwatch market and
19.3 per cent of the wearable band market overall, second only to Xiaomi in
number of shipments.
Samsung also notably grew by 114 per cent in terms of smartwatch
shipments YoY, and could see further success with its latest Galaxy Watch 4 now
powered by Wear OS 3, jointly developed with Google, the report said.
Fitbit also saw a 20.6 per cent boost in smartwatches over
sales this time last year, powered by its Versa 2 and Sense models, it added.
In the basic band arena, Xiaomi now leads the way
in sales with a 19.6 per cent share -- just ahead of Apple -- led by its Mi
Smart Band 5 and 6 models. However, those products are significantly cheaper
with retail prices of around $35 and $55, respectively.
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