Twitter launches subscription-based feature 'super follows' for iOS users
Twitter Inc launched a "super follows" feature
on its social media platform on Wednesday, which would allow creators to
generate monthly revenue by sharing subscriber-only content with their
followers.
People in the U.S. and Canada using iOS can super follow a select
group of people within the United States, the company said, adding that it
would roll the feature out to people using iOS globally in the next few weeks.
In February, the company had outlined plans, which included
tipping and paid subscriptions to "super follow" some accounts, to
attain at least $7.5 billion in annual revenue and 315 million monetizable
daily active users (mDAU) by the end of 2023.
Creators can set a monthly subscription of $2.99, $4.99 or $9.99 a
month to monetize bonus, behind-the-scenes content for their most engaged
followers through the feature, Twitter said in a
blog.
Earlier in the day, Twitter said it would
launch a safety feature that allows users to temporarily block accounts for
seven days for using harmful language or sending uninvited replies.
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