Which is better? How Samsung's New Galaxy S10 compares to the iPhone XS Max

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The Samsung Galaxy S10 is actually four separate phones: the S10e (the “e” stands for “essential,”) the S10, the S10+, and the S10 5G. The first three go on sale in March, and the S10+ is the flagship of the trio.

Having a family of three devices has become a trend, and in many ways the S10e, S10, and S10+ are Samsung’s answers to Apple’s iPhone XR, XS, and XS Max respectively. Despite the similar naming convention (Galaxy “S ten” versus iPhone “ten S” ), there are some significant differences between how the two flagships compete for consumers’ wallets.

We’ll break down some of the most significant ways Samsung and Apple are differentiating their competing phones.

Design and Photography
Great pictures are essential for any top-end phone. Samsung has equipped the S10+ with three rear-facing cameras—one for close-ups, one for standard shots, and an ultra-wide one for expansive scenes. The iPhone has two lenses, however, which on paper seems to put it at a disadvantage. The truth is that lenses alone don’t determine the quality of the picture, and Apple has always preferred a “quality before quantity” approach to features, but having three lenses to play with instead of two should win over creatives for the sheer versatility.

The S10+ has a massive 6.4-inch screen, but the iPhone XS Max’s is slightly bigger at 6.5 inches. However, the industry standard “notch” atop the iPhone’s display is not something Samsung adopted. Instead, the S10+ has an unusual “hole punch” design for its front-facing cameras. This gives the display an asymmetrical profile, but it also increases the usable space.

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