Tata Motors unveils sub-compact SUV Punch; launch later this month
Tata Motors on Monday expanded its product range in the
country with the unveiling of its sub-compact SUV Punch.
The company plans to launch the model on October 20, and has
commenced bookings on its website and sales network across the country for Rs
21,000.
The Punch, which would sit below Nexon in the company's product
line up, comes with a 1.2 litre petrol engine mated to both manual and
automatic transmissions.
The model comes with SUV attributes like
tall seating, high ground clearance, 370 mm water wading capability and
traction feature to aid recovery in off road situations.
"As we have seen over the last few years, SUVs today have
gone beyond just mere size and it is more about attitude and expression. People
have been looking for a smaller SUV or a sub-compact
SUV which is relatively a wide space. Punch has been designed keeping in mind
the customer requirements," Tata Motors PVBU
Vice-President (Sales, Marketing & Customer Care) Rajan Amba told PTI.
Customers are these days seeking a complete package that comes
enhanced with stylish looks, spacious interiors, high ground clearance,
superlative drive experience, connected features and class-leading safety, he
added.
"Keeping these in mind, we wanted to create a one-of-its-kind
product that embodies the true spirit of Tata SUVs, while also being versatile,
rugged and youthful in nature... With several industry and segment-first
features, we are convinced that the Punch will match the high expectations of
the discerning Indian car-buyers," Amba noted.
The model overlaps various segments and therefore it would appeal
to a diverse set of customers, he added.
Tata
Motors Design Studios in India, UK, and Italy have collaborated
to develop the vehicle to herald the creation of an entirely new category - the
sub-compact SUV, to address a growing customer need for a small in size but
large in space SUV.
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